By and large, interior designers absolutely love what they do. In a recent survey conducted by Design Success University, a whopping 93.2% of practicing designers reported loving what they do. Now that’s somebody you want to hire and have working for you, right?!!?? Hold on a sec. Not so fast. Three out of four of…
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COM. Customer’s Own Material. At the best-made upholstery end, it’s commonplace to put a preferred fabric onto a selected sofa frame – even if it means the fabric comes from a different manufacturer altogether. Customer’s Own Material is the ultimate flexibility in the custom world. The world where you can have whatever you want. COM is…
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Kitchen renovations are among the most stressful for any design client. Here at The Interior Design Advocate™, we teach people how to find and hire the team members, how to fire the wrong team members and how to negotiate the waters of design as wise design consumers in total. So here’s a look at the…
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Big beautiful homes are – well – big and beautiful. The cost to do the window treatments for those big homes will be beautifully big as well. Or not so beautiful, depending on how you look at it. Here’s a quick primer on window treatments for large luxury homes so you can be a wise…
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Be a smart consumer and know what you’re facing when you are shopping for those big beautiful homes and you’ll be just fine. Big square footage and lots of windows means bigger dollars to furnish and fill that house. Not to mention to heat it, cool it, clean it, paint it and maintain it. On…
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If you’re indecisive and considering hiring a designer, read on. The dollars I’m about to save will be yours. Sure, design is one of Life’s great pleasures. Done wisely, the well-designed home is a dreamboat of an experience both “before, during and after.” But Design requires more than a budget and a good designer. It…
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Here in the backroom at TIDA, we feel responsible to watch your back. You are all different, so we have different kinds of backs to watch! Today’s post is about the costly mistakes DIYers make when working with a designer, specifically when hiring a designer if you feel the budget won’t comfortably support it. Doing…
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Have you heard about IKEA’s bold and savvy furniture marketing initiative? Stupendous! They helped IKEA consumers in Norway to advertise and resell their used IKEA furniture. 50 sellers ultimately were chosen. Sellers were required to post photos of their furnishings, and IKEA – a la Craigslist – advertised both the sellers’ items and contact information…
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There’s discussion in the K&B industry (Kitchen and Bath). And it’s about you, the K&B consumer. The question is when it comes to your appliances, how brand conscious are you? Manufacturers would love to know. Here’s what I observe in my clients and my industry in total. Higher end consumers want name brands that are…
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